Hot Tip! Check out the 2026 campaign first for the most recent assets and a little more info on the campaign as a whole.
Every year, we interview designers from 99designs by Vista to uncover the new and exciting trends in design and marketing. The goal? Provide clear, valuable industry insights for designers and businesses alike as they look to the new year and ask, “What’s next?”
2023 was the last year the campaign launched from the 99designs IP. So you won’t see any mentions of VistaPrint here. Now, onto the assets!
YOUTUBE
The goal with these videos was to provide a shorter, more casual vibe (i.e., capturing the way people actually speak), while still covering the same essential info as the articles.
Logo design trends
It’s that time of the year again, when we ask our designer community to tap into the zeitgeist, paint a picture of the logo landscape, shepard us through the creative wilds… Basically, we ask them to tell us the trending logo design styles of 2023. In this video, we’ll talk through the logo styles you’ll see everywhere this year, from liquid mercury to modern art deco.
Web design trends
Looking to refresh your website in 2023? Luckily for you, our designer community has pinpointed some seriously stellar web design trends. And they’re not afraid to shake up traditional design principles. In this video, we’ll talk you through the web design trends you can expect to see everywhere this year, from parallax zoom scrolling to 90s navigation.
Curious to see more of the video campaigns with the 99designs branding? I hear you! Check out the colour trends, branding trends, font trends, and business card trends.
Social distribution featured a mix of swipeable carousels and short, informal (read: quite funny!) host-led videos featuring our Art Director, Justin.
INFOGRAPHICS
The trend infographics are primarily for PR outreach and partnerships, and are ALSO the ultimate copy test. You’ve got a single sentence to capture the essence of the trend, while also infusing it with intrigue and excitement. Ready, set, go!
Psst! Hit the button(s) below to download the image for a closer look 😉
Loving all these trends assets? Explore the 2026 and 2025 campaigns next.